Primitives

TV distribution website and screening solution for international television format sales

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As a format distributor since 2011, Primitives have successfully delivered high-quality content to audiences worldwide through an extensive international network.



Their carefully curated global catalogue of both scripted and non-scripted content includes international hit formats such as 'The Mole' and '99 To Beat'.

Primitives, a Format Distributor based in Belgium, needed their client-facing website re-designing and upgrading to keep pace with the growth of the company and its expanding catalogue of formats.

They chose Bionic to develop a new system after positive recommendations from other international distributors. Leveraging our extensive experience in providing solutions for clients in the TV and film industry globally, we crafted a cutting-edge platform tailored specifically to Primitives' requirements. This new system features a sleek and intuitive interface, seamlessly integrating streaming capabilities, client management functionalities, email communication features, and robust sales analytics tools.

Despite the complexity of the project, we successfully delivered the solution ahead of schedule and within the allocated budget. The revamped website now serves as a hub for thousands of hours of streaming content and catalogue metadata, catering to Primitives' diverse global clientele. Additionally, it has significantly improved workflows for the sales team, enabling more effective communication and marketing with buyers and clients while offering comprehensive reporting capabilities.

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Bionic Media Metway Studio, 55 Canning Street Brighton, East Sussex, BN2 0EF T: + 44 (0)7956 579470 T: + 44 (0)7703 451221